In Weiss & Indurkhya’s book “Predictive Data Mining: A practical guide” they write about the “Tasks of Predictive Data Mining”.
“Predictive data mining is goal directed. Representative sample of cases with known answers, summarizing past experiences in meeting these goals. must be in place for predictive mining. Each application has a motivating store that should […]
Predictive Analytics is business intelligence technology that produces a predictive score for each customer or other organizational element. Assigning these predictive scores is the job of a predictive model which has, in turn, been trained over your data, learning from the experience of your organization.
Predictive analytics optimizes marketing campaigns and […]
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